The logo developed here for Pryor Realty Group was a pretty simple project to start with but we quickly found ourselves working through multiple iterations on the way to a pretty obvious answer. We were approached not to develop a full branding and identity but to simply create a simple piece of artwork based upon the owners request to combine the letters "P" and "R". As you can imagine the limitless possibilities of letter combos soon drove us crazy and we settled on a couple of sketches that we liked and began to build in vector form. The final version which is posted at the very top with a style guide was the complete deliverable. The end result achieves a simple message and is one that works across multiple platforms.
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